Forbes StaffDsquared2’s Spring/Summer 2024 collection is turning heads with its daring collaboration featuring none other than the iconic figure, Rocco Siffredi. This unexpected partnership between the renowned Italian fashion house and the legendary adult film star is pushing boundaries and making waves in the fashion world.
Known for their playful and provocative designs, Dsquared2 founders Dean and Dan Caten have never shied away from breaking the mold. With this latest collaboration, they’re taking their boldness to new heights by incorporating Siffredi’s iconic image and iconography into their collection.
The SS24 collection boasts a diverse range of garments, from tailored blazers and cigarette pants to sporty hoodies and T-shirts, loungewear, and even underwear. Each piece seamlessly integrates elements inspired by Siffredi, creating a unique blend of tailoring, sportswear, and adult film aesthetics.
Tailored pieces like blazers and pants feature linings adorned with Siffredi’s movie posters, adding an unexpected twist to classic silhouettes. Meanwhile, casual staples like hoodies and T-shirts are elevated with bold graphics and film stills, injecting a playful touch of Siffredi’s world into everyday wear.
Accessories such as duffle bags, baseball caps, and sneakers complete the collection, with phrases like “Porn Star” and “Porn” boldly emblazoned across them. This attention-grabbing detail further reinforces the theme of the collaboration and adds an edgy flair to the overall aesthetic.
The timing of this collaboration coincides with the release of the Netflix series SUPERSEX, which explores the portrayal of sexuality and porn in pop culture. Inspired by true events, the series tells the story of Rocco Siffredi’s rise to fame as the world’s greatest porn star, adding another layer of intrigue to Dsquared2’s SS24 collection.
Ultimately, Dsquared2’s collaboration with Rocco Siffredi sparks conversations about the intersection of fashion, self-expression, and societal boundaries. By embracing the unconventional and challenging norms, this collection encourages reflection and dialogue on the ever-evolving landscape of fashion and culture.
